Imagine Canada Publishes Report on Corporate Community Contributions

November 2019 Charity & NFP Law Update

In November 2019, Imagine Canada published Profit, Purpose, and Talent: Trends and Motivations in Corporate Giving & Volunteering (the “Report”), a report on corporate community investment. The Report will be of interest to charities and not-for-profits in understanding trends and motivations in corporate giving and volunteering in Canada. The Report summarizes findings from two Imagine Canada surveys of Canadian companies and of the national workforce about corporate community contributions, and discusses the role that prominent corporations and their employees play in philanthropy in Canada.

Of note in the Report, approximately 50% of the surveyed employees indicated that their employers’ charitable reputation was a factor in their decision to join the company. They also expressed that they were willing to forego, on average, 12% of their salary to work at a company that was more committed to providing community support. Additionally, employees at companies with payroll giving programs, workplace giving campaigns, and matching gifts expressed a much higher likelihood of donating to charities.

With regard to the companies surveyed, despite a decline in donations from individuals, 43% of companies indicated that they planned to increase their budgets for community investment. Further, companies that were “highly effective at community investment” believed they had innovative community investment teams, and were much more likely to incorporate their social objectives into their mission or purpose statements, as well as into their broader company strategies. These companies also showed a propensity to focus on optimizing the benefits of their investment, both for their business, as well as for the community, while setting up infrastructure to support community investment. In reviewing the findings from both employers and employees, the Report states that “companies do not have to sacrifice profits to give back to their communities.”

Charities and not-for-profits will be interested in reviewing the Report, which provides a compelling overview of the advantages to corporate community contributions. As indicated in the Report, employees value their employers’ community contributions, which can lead to long-term business advantages for corporations and “inspire generosity” amongst employees. 

Read the November 2019 Charity & NFP Law Update

Recent Developments in IT Law Affecting Charities and NFPs 
CRA News 
-   Update to the Guide for Completing Form T3010 Registered Charity Information Return 
Legislation Update 
-   Ontario Bill 124, Protecting a Sustainable Public Sector for Future Generations Act, 2019, Receives Royal Assent 
-   Schedule 31 of Ontario Bill 100, Protecting What Matters Most Act (Budget Measures), 2019 Proclaimed into Force
-   Ontario Bill 138, Plan to Build Ontario Together Act, 2019 at Second Reading
-   Ontario Bill 136, Provincial Animal Welfare Services Act, 2019, Second Reading Debates
-   Part X of the Child, Youth and Family Services Act, 2017 (Ontario) Coming into Force
Corporate Update 
-   Amendments to Nova Scotia's Co-operative Associations Act
-   Proposed Amendments to Ontario's Co-Operative Corporations Act 
CRA Indicates Meals Supplied by Charities to Seniors Are Not Generally Taxable
Alberta Court Finds Society's By-law Invalid due to Inadequate Approval
Ontario Court Reluctant to Intervene in Seminary Board Dispute 
Employee Taking Videos of Customer Results in Termination for Cause
Privacy Law Update 
-   One Year Anniversary - OPC Reviews the First Full Year of Mandatory Data Breach Reporting and Recordkeeping Requirements 
-   Canadian Bar Association Submissions on Privacy Act Modernization
Accessibility Compliance Reporting and Accessible Websites Deadlines Approaching 
Ontario Nonprofit Network Publishes Report on Sector Survey
Imagine Canada Publishes Report on Corporate Community Contributions 
The 26th Annual Church & Charity Law Seminar November 7, 2019
 
 

 

 

 

 

 

 

 

 

 

 

 

 
 

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